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Lead generation
The aim of lead generation is to get the customer to provide their contact options to the [...]
Lead nurturing
Lead nurturing is a continuous process in lead management in which [...]
Lead scoring
Lead scoring comprises two procedures for evaluating the lead and [...]
Lead routing
Lead routing is one of the final steps in the lead management process. [...]
Lead - What is it?
Leads" refers to the initial contact with a prospective or potential new customer [...].
Microservices
The term microservices refers to modular expansion options for cloud computing solutions, which [...]
Buyer persona
A buyer persona consists of a precise description of a person that represents a [...]
Cloud computing
Cloud computing refers to web-based access to which various resources can be used [...].
Software as a Service (SaaS)
Software as a Service, or SaaS for short, has its roots in the application service provider [...]